COOKIES, EXPLAINED SIMPLY

In force from 12 October 2026.

THIS POLICY EXPLAINS HOW WE USE COOKIES. PLEASE READ IT: IT IS WRITTEN FOR YOU AS A USER OF THIS WEBSITE SO THAT WE ARE OPEN ABOUT WHAT WE DO.

What is a cookie?

A cookie is a small text file that a website sends to your browser and that stays there, so that the Website or a third party can recognise you and your next visit is easier. Cookies do not usually hold data that identifies you personally, but personal information we hold about you can be linked to what they store, and then the Privacy Policy applies. Session cookies last as long as your browser is open; persistent cookies expire on a fixed date or when you delete them, whichever is first.

Which cookies do we use? Essential cookies make the website usable by enabling basic functions such as moving between pages and opening secure areas. The website cannot work properly without them and they may also be placed to meet a legal duty. They are session cookies and expire when you close your browser. They include: Authentication cookies: recognise you after you log in;
User-input cookies: remember what you type into forms;
User-interface cookies: save your language or font preferences.

Non-essential cookies are everything that is not essential, and we need your consent for them. They include:

Analysis cookies: help us improve the website based on what you do on it;
Third-party cookies: sometimes from other parties, and we make sure those parties are reputable and respect your privacy. Analytic/performance cookies: set by Google Analytics, they show us how users interact with the Website through clicks, time spent, pages visited, frequency, browser and visits to third-party sites. The data goes to Google Analytics and we use it only to improve the Website. See the Google Analytics Terms of Use and the Google Privacy Policy. Disable cookies in your browser if you do not want Google Analytics to recognise you on return visits.
User experience cookies: fix content or accessibility problems. We may add social media buttons or plugins; to work, the network (for example Facebook, LinkedIn or Twitter) sets cookies through our Website, which it may use to enhance your profile or add to the data it holds under its own privacy policy.

Our cookie list: the cookies used on our website:

Cookie	Domain	Provider	Purpose	Type	Expires
1P_JAR, NID	.google.com	Google	Google advertising personalisation	Third party	6 Months
SIDCC	.google.com	Google	Security cookie that guards user data against unauthorised access	Third party	3 months
GPS	.youtube.com =	YouTube	Registers a unique ID on mobile devices for tracking by GPS location	Third party	Browser session
VISITOR_INFO1 _LIVE=	.youtube.com =	YouTube	Estimates bandwidth on pages with embedded YouTube	Third party	180 days
YSC	.youtube.com =	YouTube	Registers a unique ID to keep statistics on the YouTube videos a user watches	Third party	Browser session
datr	.facebook.com	Facebook	Helps spot suspicious logins and keep users safe	Third party	2 years
fr	.facebook.com	Facebook	Facebook like tracking. See the Facebook cookie policy for more	Third party	3 months
reg_ext_ref	.facebook.com	Facebook	Stores the external referrer: the Lucky Boom page address from which Facebook was reached	Third party	Browser session
reg_fb_gate	.facebook.com	Facebook	Stores the Lucky Boom page address as first-page identifier plus data on logged-out or non-Facebook visitors	Third party	Browser session
reg_fb_ref	.facebook.com	Facebook	Stores the Lucky Boom page address as last-page identifier plus data on logged-out or non-Facebook visitors	Third party	Browser session
sb, wd	.facebook.com	Facebook	Controls the "Follow us on Facebook" and "Like" buttons, collects language settings and enables page sharing	Third party	2 years
__cfduid	.luckyboom.com	CloudFlare	Set by CloudFlare to identify trusted web traffic	Third party	5 years
_ga	. luckyboom.com	Google Analytics	Google Universal Analytics sets a unique ID used to compile analytics reports.	First party	2 years
_gat_*	. luckyboom.com	Google Analytics	Used to limit the request rate	First party	1 minute
_gid	. luckyboom.com	Google Analytics	Used to tell users apart.	First party	1 day
gtm_id	. luckyboom.com	intercom. com		Third party	10 years
_ga	. luckyboom.com	amplitude.com		Third party	1 year
amplitude_id_e 5a2c9bdffe949 f7da77e6b481e 118faamplitude .com	. luckyboom.com	amplitude.com		Third party	10 years
ajs_anonymous _id	. luckyboom.com	hotjar.com		Third party	1 year
ajs_group_id =	. luckyboom.com	hotjar.com		Third party	1 year
ajs_user_id	. luckyboom.com	hotjar.com		Third party	1 year
utm_params	. luckyboom.com	hotjar.com		Third party	1 year
adata	. luckyboom.com	luckyboom.com	Tracks certain user actions on Lucky Boom	First party	150 days
amarker	. luckyboom.com	luckyboom.com	Tracks a user's page visits on Lucky Boom	First party	150 days
apps	. luckyboom.com	luckyboom.com	The user's session ID on Lucky Boom	First party	1 day
isVisited	. luckyboom.com	luckyboom.com		First party	694 days
intercom	. luckyboom.com	luckyboom.com			Browser session
tfgame_lang	. luckyboom.com	luckyboom.com	Lang	First party	1 day
tfgame_langs =	. luckyboom.com	luckyboom.com	Langs	First party	1 day
tfgame_screen	. luckyboom.com	luckyboom.com	screen	First party	1 day
tfgame_tz	. luckyboom.com	luckyboom.com	timzone	First party	1 day
tfgame_window	. luckyboom.com	luckyboom.com	window	First party	1 day
tflogin	. luckyboom.com	luckyboom.com	Hash of the current user	First party	1 year
ID	. luckyboom.com	my.rtmark.net			1 year
img.gif	. luckyboom.com	my.rtmark.net			Browser session
lang	. luckyboom.com	luckyboom.com	The current user's language on Lucky Boom	First party	1 month
tfmodal	. luckyboom.com	luckyboom.com	Lucky Boom remembers which modal window to show the user	First party	150 days
utm_campaign, utm_medium, utm_source, utm_content	. luckyboom.com	luckyboom.com	Tracks advertising traffic ("UTM")	First party	60 days

How to control cookies

You can control cookies in the settings and preferences of your browser: disable them or have the browser warn you when one is sent, delete the cookies already on your computer and block new ones. You may then have to reset some preferences at each visit, and some services and functions may stop working. More information, including how to see which cookies are set and how to manage or delete them, is at www.aboutcookies.org and www.allaboutcookies.org.
You can also do the following:
Opting out. You can opt out of the use of information about your activity on other websites for interest-based advertising, with Google's opt-out browser add-on for Google Analytics and Google's Ads Settings for interest-based Google ads. You may still see our ads, but they will not be tailored to you.
Refusing cookies. We respect Do Not Track signals and plant no cookies and use no advertising when a Do Not Track (DNT) mechanism is on. You can limit collection by disabling cookies, but our website(s), like many others, use cookies for certain functions, so some services may not work if you do.
Websites and links that are not ours. Our websites may link to others; we are not responsible for how they work. Their operators may use cookies under their own policies, so read them before you share personal information.
A caution about automatic functions. Browsers such as Microsoft Internet Explorer can remember passwords and login IDs. We strongly urge you NOT to use this, so nobody can misuse your online banking access codes.

We ask for your consent to every non-essential cookie; you give it by ticking the box in the pop-up when you open the website.